In the Austrian family business Swarovski everything revolves around crystal. The glass cutter Daniel Swarovski founded the company in 1895 and developed a mechanical cutter, which he patented. With this he succeeded in producing the crystal stones faster and cheaper. The company is based in the municipality of Wattens in Tyrol. The region's abundance of water is ideal for driving the machines needed to cut and cool the crystals. In addition, the secluded location provides perfect protection for the innovations from the competition. This is because Swarovski always keeps the secret about the production of its glittering stones. In addition to crystals, Swarovski is also active in the production of abrasives with its Tyrolit brand. With Swarovski Optik, the company brings telescopes, rifle scopes and binoculars to the market.
Products from Swarovski
Necklaces, bracelets, earrings and watches - Swarovski jewelry is known primarily for quality, creativity and innovation. Besides jewelry, the company is also known for its crystal figurines, which are very popular among collectors. Swarovski also supplies its crystals to other companies in the fashion, jewelry and interior design industries. Swarovski and crystal fans can immerse themselves in an imaginative world at the "Crystal Worlds" museum, which was opened to mark the company's centenary.
Swarovski counterfeit products
As with many popular designer products, there are many Swarovski counterfeits in circulation. To best protect yourself from cheap knock-offs, follow these tips from Originalo: Look for the Swarovski logo. On every product of the brand there is a lasered swan. Pay attention to small details. Bubbles and inaccurate joints in or on the crystals are an important indicator of fakes. The luster and sparkle of the crystal also indicate the authenticity of a piece of jewelry.