The American skateboard brand Supreme was founded in 1994 by James Jebbia in New York City, where the first store opened on Lafayette Street. Other stores in Los Angeles, Paris, Tokyo, London Nagoya, Fukuoka and Osaka were added over time. The label is known for its distinctive white and red box logo. What once started as an unknown brand for skaters is now mentioned in the same breath as brands like Chanel and Gucci and is a streetwear label with an estimated value of $30 million. Supreme gained worldwide fame through its numerous collaborations with well-known companies such as Nike, Louis Vuitton and Stone Island. Nowadays, the company is better known than ever. Especially in the streetwear and high fashion scene Supreme is currently enormously in demand.
Supreme fashion items
The assortment of Supreme could not be more diverse and unusual. It ranges from standard sweatshirts to baseball bats and fire extinguishers - everything is always completely sold out. However, the label always remains true to its roots. At every drop (always on Thursdays at 12 o'clock German time), classic skateboard items such as decks or wheels also appear. The company relies on artificial scarcity and limits the products to small quantities. The prices on the secondary market are correspondingly high. T-shirts from the collection with Louis Vuitton, for example, can be purchased on eBay for just under €700.
The main focus is on the clothes. There is pretty much everything from Supreme: simple basic shirts, sweatshirts, pants, jackets, coats etc.
Supreme Detect Counterfeits
The business with Supreme fakes is currently enormously profitable. This is also the reason why there are so many websites (mainly from China and Japan) that sell the fakes. Since the brand is so popular and its products are very limited, it is no wonder that there are more and more Supreme fakes. Especially on internet marketplaces like eBay or Kleiderkreisel, the probability is high that the offered item is a fake.
If you are unsure about a purchase, then you should trust your gut feeling. If the price (especially in the case of Supreme) is too good to be true, then better not take the risk.
However, the quality is often a criterion that can reveal whether the product really comes from Supreme or is a plagiarism. Especially the well-known box logo is not always cleanly counterfeited, so an unclean Supreme logo can be an indication if the product is fake. If possible, compare an original Supreme product to the part you just bought. Furthermore, you should only buy from trusted online stores or from Supreme directly.